Mail slow? View this month’s issue, right online!
Our digital version is easy to share with colleagues. See this month’s issue and digital versions of previous issues too.
A one-on-one interview conducted by our editorial team with industry leaders in our market.
Discover the newest promotions and collaborations within the industry.
Easy-to-digest data for your business.
Shampoos, conditioners, colorants and styling products created by leading industry suppliers.
Creams, serums, facial cleansers and more created by leading suppliers to the skincare industry.
Detergents, fabric softeners and more created by leading suppliers to the fabric care industry.
Eyeshadows, lipsticks, foundations and more created by leading suppliers to the color cosmetics industry.
Bodywashes, and bar and liquid soaps created by leading suppliers to the personal cleanser industry.
Hard surface cleaners, disinfectants and more created by leading suppliers to the home care industry.
Eau de parfums and eau de toilettes, body sprays, mists and more created by leading suppliers to the fragrance industry.
UV lotions and creams, self-tanners and after-sun products created by leading suppliers to the suncare industry.
A detailed look at the leading US players in the global household and personal products industry.
A detailed look at the leading players outside the US in the global household and personal products industry.
Looking for a new raw material or packaging component supplier? Your search starts here.
When you need a new manufacturing partner or private label company, get started here.
Who owns that? To keep track of leading brands and their owners, click here.
An annual publication, Company Profiles features leading industry suppliers with information about markets served, products, technologies and services for beauty, pesonal care and home care.
New products and technologies from some of the brightest minds in the industry.
A one-on-one video interview between our editorial teams and industry leaders.
Listen to the leading experts in the global household and personal products industry.
Comprehensive coverage of key topics selected by sponsors.
Detailed research on novel ingredients and other solutions for the global household and personal care industry.
Company experts explain what works and why.
Exclusive content created by our affiliates and partners for the household and personal care industry.
Exciting news releases from the household and personal care industry.
Our targeted webinars provide relevant market information in an interactive format to audiences around the globe.
Discover exclusive live streams and updates from the hottest events and shows.
Looking for a job in the household and personal care industry, search no further.
Get your products and services in front of thousands of decision-makers. View our print and online advertising options.
Follow these steps to get your article published in print or online
What are you searching for?
Founder Juanita Huber-Millet also shares details on the minimal nail look.
October 22, 2024
By: Melissa Meisel
Townhouse—the London-born destination for luxury nail care loved by celebrities from Drake to Margot Robbie—recently unveiled plans for sites across the United States as part of its global expansion.
Debuting its first location in Beverly Hills in mid-May 2024, located at 9532 South Santa Monica Boulevard right off Rodeo Drive, this 1,500 square-foot space now offers a range of luxury nail treatments priced from $40 and above.
Founded by entrepreneur Juanita Huber-Millet in 2018, Townhouse is renowned for its quality treatments and chic interiors and has become the go-to salon for A-list celebrities.
Post-treatment, customers can keep their nails looking flawless and healthy with Townhouse’s signature products, including Cuticle Oil and Hand Cream, available from $15.
Huber-Millet, founder and creative director at Townhouse, shares details on the top naked nail trend for 2024.
HAPPI: When did you first note the rise of the Naked/minimalist manicure?
JHM: The Naked trend is super popular right now across makeup, hair and nails. We love this look at Townhouse, it’s chic, stylish and super wearable for all nail lengths! The minimal look started gaining momentum in early 2023 and has steadily increased in popularity with the growing focus on natural beauty and the “Clean girl” trend popularized by celebs and beauty influencers including Hailey Bieber, Bella Hadid and Sofia Richie.
HAPPI: How hard is it to make a manicure look minimal?
JHM: To achieve the ultimate minimalist/naked look, precision is key! It all starts with a flawless manicure, the preparation of the nail – including filing, buffing and cuticle work – plays a crucial role in achieving a polished and professional finish. These steps ensure the perfect canvas for a minimalist manicure to shine. For the finish, opt for neutral tones of pink, milky white or nude for the ultimate healthy glow. So, getting a minimal look takes some time!
HAPPI: Can you share some trend concepts?
JHM: If you fancy adding a little something extra to your minimalist look, try out the Glazed Donut or Micro French trends.
HAPPI: Which are the most popular shades at Townhouse for a minimal your-nails-but-better look?
JHM: To achieve the perfect naked look, select a soft shade to enhance the natural color of your nails. The most popular shades at Townhouse are Brownlow Road and Barlett Street, both sheer toned pinks – perfect for the ultimate “Lip Gloss” nails! Other beautiful shades to create this look are Bubble Bath by OPI, Negligee by CND and Elegance by Nailberry.
Enter your account email.
A verification code was sent to your email, Enter the 6-digit code sent to your mail.
Didn't get the code? Check your spam folder or resend code
Set a new password for signing in and accessing your data.
Your Password has been Updated !
