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New professional grade solutions have spa-like aromas.
March 15, 2023
By: Christine Esposito
Editor-in-Chief
Zep—best known for its professional cleaning products and No. 20 in Happi's 2022 Top 50 Report—is expanding its portfolio with Home Pro, a new line of products for homeowners. The line is said to feature superior cleaning technology with spa-like aromas and refreshing scents including Eucalyptus, Sea Salt, Fresh Rain, Lemon, Orange Zest, Lavender and Sandalwood. The Home Pro collection includes 10 products: • Multi-Purpose Foaming Bathroom Cleaner, an acidic based cleaner effective on soap scum, rust, hardwater stains, and grime (use on ceramic tile, porcelain, chrome, and glass • 2-in-1 Marble, Granite, & Quartz Cleaner, which provides an invisible layer of protection to protect expensive surfaces from spills and stains • Heavy-Duty Orange Plus Kitchen Degreaser, which works on grease, oil and butter spills and can also be used in laundry • Quick Dry Hardwood Floor Cleaner in Lavender & Sandalwood scents • Fume-Free Oven, Air Fryer, & Microwave Cleaner, formulated with biodegradable ingredients and a food-safe • Quick Clean Disinfectant, an EPA registered product that kills SARS-CoV-2 on hard non-porous surfaces in 30 seconds • Streak-Free Multi-Surface Cleaner • All-Purpose Bathroom Disinfectant, a lemon scent formula that kills SARS-CoV-2 on hard non-porous surfaces in 60 seconds • Foaming Pet Stain Eliminator • One Pass Mirror & Glass Cleaner “The new Home Pro line offers consumers commercial grade cleaning products in the grocery and mass-market retailer channels where there was previously a gap,” said Lauren Houser, Zep vice president of marketing. “As a mother of two small kids, I know parents need superior cleaning solutions. Families can feel confident that the Zep Home Pro line is safe for use around kids and pets while providing the most thorough, professional strength cleaning results of any products available today. Not to mention, they smell great.” The Home Pro line can be purchased in 14 grocery chains, including ShopRite, Publix, Harris Teeter, Winn Dixie, Ingles, Food City, Giant Eagle, SpartanNash, Market Basket, and more with Zep continually adding retailers. The Home Pro line is also available on Amazon, Walmart.com, and beginning next month in select Target stores nationwide.
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