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The Outset Creates ‘Lip Oasis’ with New Treatment

The lip treatment contains MaxiLip technology, which is clinically proven to stimulate collagen production.

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By: Lianna Albrizio

Associate Editor

Scarlett Johansson, founder of beauty brand The Outset, is capitalizing on her famous pout with a new glossy lip treatment aimed at helping consumers achieve fuller-looking lips without painful injections.

The Outset Lip Oasis Glossy Lip Treatment is formulated with MaxiLip technology, which is clinically proven to stimulate collagen production to moisturize and firm lips for smoother, fuller, more defined lips, per the brand. Sugarcane-derived squalane provides long-lasting moisturization, reduces the appearance of fine lines and increases cell turnover.

Hyaluroset complex, the brand’s signature botanical alternative to hyaluronic acid, delivers immediate and lasting moisture to nourish, plump and smooth fine lines and wrinkles. It is clinically shown to outperform hyaluronic acid after 24 hours and improves the skin barrier in two weeks.

According to the brand, The Outset Lip Oasis Glossy Lip Treatment boosts lip hydration by 48% in four weeks, provides skin barrier protection, boosts lip skin barrier, locking in moisture and preventing dryness, and enhances lip volume and contour over time.

The Outset Lip Oasis Glossy Lip Treatment retails for $28 and is available on Oct. 15 on theoutset.com and Nordstrom on Nov. 15.

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