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Stila Cosmetics Names Daniel Annese New CEO

The former Estée Lauder executive will lead the next phase of growth for the global artistry beauty brand.

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By: Lianna Albrizio

Associate Editor

Stila Cosmetics has named Daniel M. Annese as its new chief executive officer.

Annese will lead the next phase of growth for the global artistry beauty brand, building on his longstanding relationship with the company as a board advisor over the past three years.

Annese brings more than 25 years of leadership experience in the global beauty industry, including an extensive tenure at The Estée Lauder Companies, where he served as a global brand president and member of the Executive Leadership Team reporting directly into the CEO.

During his time at Estée Lauder Companies, Annese worked across a portfolio of leading brands including Estée Lauder, Tom Ford Beauty, Too Faced Cosmetics and others. In these roles, he partnered closely with brand teams, retailers, distributors and suppliers to drive strategic growth, strengthen operational alignment and deepen global consumer engagement.

“Stila is a remarkable brand with a powerful heritage inspired by innovation, creativity and artistry,” said Annese. “I’m honored to step into this role and build on the momentum already in place as we continue to evolve the brand, accelerate innovation, and expand our global reach.”

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