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Sales Increase 3.6% for L’Oréal in Q1 2026

The Happi International Top 30 company reported growth in all regions.

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By: Lianna Albrizio

Associate Editor

Sales for Happi International Top 30 Company L’Oréal increased 3.6% to 12.15 billion euros in Q1 2026, officials reported.

The company reported growth in all regions, with Europe the number one contributor and emerging markets up double digits with fragrances and hair driving growth.

“L’Oréal is off to a great start with adjusted like-for-like growth of 6.7%,” said CEO Nicolas Hieronimus. “We not only outperformed a beauty market that remains dynamic but accelerated our market share gains around the world. Driven by the step-up in our innovation plan, we continue to win in fragrances, haircare and makeup and start seeing some encouraging signs in skincare.”

He said e-commerce leadership allowed the company to double down on the winning channel with “spectacular results” across all regions, especially emerging markets. The second half 2025 recovery in its two largest countries, the US and China, continued and the L’Oréal Groupe outpaced the market in both.

“Despite current geopolitical and macroeconomic uncertainties, we are optimistic about the outlook for the global beauty market,” he said. “Our multi-polar model, the determination of our teams, as well as our innovation power make me confident that we will continue to outperform and achieve another year of growth in sales and profit.”

Professional Products grew 14.5% from $1.2 billion euros the prior year quarter to $1.46 billions euros this quarter. By region, Europe saw a 11.5% increase from $3.9 billion euros in Q1 2025 to $4.36 billion euros this quarter.

The division significantly outperformed the global professional beauty market – driven by its omnichannel strategy and its focus on premiumizing the salon industry through tailored services. Each region advanced in double digits. Emerging markets grew in high teens, driven by Brazil, Mexico and Southeast Asia.

By category, premium haircare remained the primary growth driver, significantly outpacing a dynamic market. This performance was fueled by all major brands and the very promising start of recent launches, including Kérastase Gloss Absolu Crèmeand Redken’s Acidic Growth Full.

In hair color, against a more challenging market backdrop, the Division grew and kept stimulating salon traffic through expertise-driven innovations like RedkenShades ALKand the L’Oréal Professionnel DiaLight relaunch.

In hair styling, the integration of Color Wow is under way, officials said. Its global rollout, scheduled throughout 2026, will be a “strong growth contributor” for the brand, officials said.

On March 31, L’Oréal completed the acquisition of Kering Beauté, as previously reported in Happi. L’Oréal also received the 2026 World’s Most Ethical Companies recognition by Ethisphere for the 17th time.

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