Marketing News

Roc Skincare Honors Fourth Annual National Retinol Day with New Innovation

The Derm Correxion Firming Serum Stick is the latest offering from the retinol brand.

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By: Lianna Albrizio

Associate Editor

Today is National Retinol Day—a date first declared by Roc Skincare in 2021.

Known for its role in retinol stabilization, Roc was reportedly among the first skincare brands to make this anti-aging ingredient accessible for everyday use.

“Retinol is one of the most studied and effective ingredients in skincare for reducing visible signs of aging, and Roc Skincare has been a trailblazer in making this powerhouse ingredient accessible to all,” said Dr. Mark Strom, board-certified dermatologist. “Their stabilized retinol formulations offer the benefits of retinol with minimal irritation, a key factor in ensuring effective, long-term results for skin health. With their decades of research and innovation, Roc continues to elevate the efficacy and accessibility of retinol, helping people achieve smoother, firmer and more radiant skin.”

New Derm Correxion Firming Serum Stick

The Derm Correxion Firming Serum Stick, $38.99.

The brand is rolling out a new retinol innovation called the Derm Correxion Firming Serum Stick. The newest addition to its Derm Correxion line, the retinol formula is designed to act as an alternative to invasive, in-office lifting procedures, delivering powerful firming results in a convenient, easy-to-use stick, per the brand. It visibly lifts and tightens the skin, making it an essential tool for anyone seeking a sculpted, contoured look, per marketers. Developed with dermatologists and plastic surgeons, the firming serum stick massages retinol, firming THPE and antioxidants directly into skin on the neck, face, chest and back of hands for both immediate and lasting results.

“We take great pride in our continued advancement of the retinol skincare category, in offering new, innovative formulations and formats for application to help drive usage of this gold-standard ingredient,” said Art Pellegrino, chief scientific Ooficer of RoCcSkincare. “To us, everyday is retinol day, but we love to celebrate it with skincare enthusiasts everywhere each November.”

New York City Marketing Effort


Roc Skincare will be in New York City on Nov. 7 (40th Street and 6th Avenue) from 8 am to 4 pm serving complimentary vitamin A juice shots and offering full-size Roc retinol products to attendees.

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