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Pat McGrath Labs Partners With Candy Crush

Limited edition color cosmetics launch offer a chance for shoppers to win diamond rings.

Pat McGrath Labs has partnered with Candy Crush Saga to create a sweet collaboration with a hint of bling.

The collection includes a lineup of limited-edition lipsticks, glosses and nail polishes in candy-crush inspired packaging. Inspired by the game’s bold colors and power-ups, the limited-edition range celebrates self-expression, said the company.

 Products span from MatteTrance lipstick to lipgloss to nail polish.

The collab comes with a special twist: three lucky shoppers could uncover a diamond ring.

With every purchase of one of the MatteTrance Lipsticks on patmcgrath.com, anyone could be the one to uncover a $10,000 diamond-studded surprise.

 The collection will be available to shop on Thursday, Feb. 27 exclusively on patmcgrath.com and available on sephora.com on March 3.

Originally created as exclusive gifts for Pat’s friends—including model Alex Consani and influencer Tefi Pesso—the rings will be randomly delivered to the winners.

“Beauty should always be an adventure,” said Pat McGrath. “This collection is all about joy, play, and opulence—and now, three lucky individuals will unwrap a truly one-of-a-kind treasure. How divine is that?”

The rings are handcrafted by British jewelry house BASLIQ, the bling supplier to celebrities like Beyonce and Gigi Hadid.

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