New Products

Kayali Debuts Freedom Fragrances

Anchored by the note of musk, the line features four scents.

Kayali has just unveiled its latest fragrance creation—The Freedom Collection.

Anchored by the “timeless note” of musk, Freedom redefines the modern musk through four distinct scents — Freedom Musk Bouquet | 27, Freedom Musk Santal | 34, Freedom Musk Matcha | 45, and Freedom Musk Latte | 41.

The collection is available for purchase now at Kayali.com, Sephora USA and select Sephora at Kohl’s locations.

“The story behind this collection is deeply personal to me,” says Mona Kattan, founder & CEO of Kayali. “It was inspired by my own journey toward independence and learning to fully embrace who I am. I started asking myself — what does freedom smell like? For me, it had to be musk.

“In the 1960s, women wore musk as a form of rebellion, stepping away from traditional florals to express strength and confidence. That energy inspired this collection. Our tagline, Find Your Light, is about discovering your inner power and letting it guide you,” she added.

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