Jessica Simpson is celebrating the 20th anniversary of The Jessica Simpson Collection with the launch of Mystic Canyon Eau de Parfum, the songstress’s first new fragrance in five years.

Brought to life in partnership with Parlux Ltd., her latest creation is inspired by her recent album, Nashville Canyon, and is designed for the modern woman who is bold, confident and authentic. The fragrance reflects Simpson’s personal and artistic evolution, celebrating the woman she has become. The Amber Floral composition balances lush fruits, radiant florals and warm woods to create a fragrance that is both daring and feminine.

“Mystic Canyon is about honoring the strength I’ve discovered, the softness I’ve learned to embrace, and the freedom that comes from being unapologetically yourself,” said Simpson. “To me, this fragrance is like a journey bottled up—a reminder that every woman carries her own mystery and magic.”

The fragrance opens with a sparkling burst of pink pepper, softened by rich black currant and purple plum for a first impression that’s playful, yet sophisticated. Its heart unfolds with the romantic depth of iris, jasmine and Turkish rose, creating a lush floral bouquet that captivates the senses. The dry-down lingers with warm vanilla bean, amber, cedarwood, and oakmoss, leaving a magnetic signature that transitions effortlessly from day to night.

Mystic Canyon Eau de Parfum is available exclusively at JCPenney retailing for $60.