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It’s What You’re Reading on Happi.com for the week ended April 12, 2025.
April 13, 2025
By: TOM BRANNA
Chief Content Officer
Who wants creases in their concealer? Nobody! That’s why It Cosmetics’ new Do It All Radiant concealer was the most-viewed news item on our site last week. It topped Henkel’s new lineup of concentrated laundry detergents.
Here are the top 10 most-viewed news items on our site for the week ended April 12.
1. It Cosmetics’ New Do It All Radiant Concealer
2. Henkel Unveils Concentrated Formulas for All, Persil, and Snuggle Liquid Laundry Products
3. In-Cosmetics Global Award Winners
4. China Raises Tariffs on US Products to 84%
5. Companies Must Be Vigilant, Adaptable to Tariff’s Negative Consequences
6. Vanilla Suede Is Febreze’s 2025 Scent of the Year
7. L’Oréal Dermatological Beauty Shines Bright Light on Safe Sun Protection
8. Circana Reports on Evolution & Influence of Wellness Trends on Beauty
9. The Fragrance Foundation Unveils 2025 Finalists
10. Dove Gives Consumers Access to Summer’s Hottest Concerts
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