Mail slow? View this month’s issue, right online!
Our digital version is easy to share with colleagues. See this month’s issue and digital versions of previous issues too.
Get your products and services in front of thousands of decision-makers. View our print and online advertising options.
A one-on-one interview conducted by our editorial team with industry leaders in our market.
Discover the newest promotions and collaborations within the industry.
Easy-to-digest data for your business.
Shampoos, conditioners, colorants and styling products created by leading industry suppliers.
Creams, serums, facial cleansers and more created by leading suppliers to the skincare industry.
Detergents, fabric softeners and more created by leading suppliers to the fabric care industry.
Eyeshadows, lipsticks, foundations and more created by leading suppliers to the color cosmetics industry.
Bodywashes, and bar and liquid soaps created by leading suppliers to the personal cleanser industry.
Hard surface cleaners, disinfectants and more created by leading suppliers to the home care industry.
Eau de parfums and eau de toilettes, body sprays, mists and more created by leading suppliers to the fragrance industry.
UV lotions and creams, self-tanners and after-sun products created by leading suppliers to the suncare industry.
A detailed look at the leading US players in the global household and personal products industry.
A detailed look at the leading players outside the US in the global household and personal products industry.
Looking for a new raw material or packaging component supplier? Your search starts here.
When you need a new manufacturing partner or private label company, get started here.
Who owns that? To keep track of leading brands and their owners, click here.
An annual publication, Company Profiles features leading industry suppliers with information about markets served, products, technologies and services for beauty, pesonal care and home care.
New products and technologies from some of the brightest minds in the industry.
A one-on-one video interview between our editorial teams and industry leaders.
Listen to the leading experts in the global household and personal products industry.
Comprehensive coverage of key topics selected by sponsors.
Detailed research on novel ingredients and other solutions for the global household and personal care industry.
Company experts explain what works and why.
Exclusive content created by our affiliates and partners for the household and personal care industry.
Exciting news releases from the household and personal care industry.
Our targeted webinars provide relevant market information in an interactive format to audiences around the globe.
Discover exclusive live streams and updates from the hottest events and shows.
Looking for a job in the household and personal care industry, search no further.
Follow these steps to get your article published in print or online
What are you searching for?
Beauty company focuses on sales trends.
May 23, 2025
By: Lianna Albrizio
Associate Editor
Beauty subscription service IPSY recently unveiled its first Beauty Discovery Report at The Ipsies: 2025 Beauty Awards.
The report draws on insights from IPSY’s community of over 20 million beauty enthusiasts to reveal the top beauty trends driving consumer shopping behaviors and the most popular beauty habits.
The MUA (makeup artist) movement is outshining celeb hype. The report that three out of five of the most popular brands at IPSY are founded by makeup artists, outperforming celebrity beauty lines among both Gen Z and Millennials. IPSY is predicting this significant market shift as a “MUA Movement” that will continue to drive purchase behaviors in 2025.
Proving this noticeable industry shift, multiple makeup artist-founded brands will receive top honors at The Ipsies: 2025 Beauty Awards, including Danessa Myricks Beauty for Most Innovative Brand; Charlotte Tilbury’s Beauty Skin Foundation for Best Complexion Product; and Zach Dishinger’s Formula Z for Best Indie Brand.
Gen Z is shifting focus from scents to gloss.
With the unofficial start of summer yet to wave its flag on Memorial Day, analysts say the ultimate back-to-school trend is a berry lip. Berry-toned lipsticks saw a surge during the back-to-school season in 2023 and 2024, illuminating that Gen Z is prepping their campus makeup routine with a signature lip.
Speaking of makeup, the maximalist aesthetic is uniting beauty & design. Established art and design capitals are now the driving force behind makeup’s maximalist revolution. As cities with thriving creative scenes continue to apply a “more is more” aesthetic, maximalist-themed palettes are now taking over vanities in major metro areas across the country.
In terms of skincare, the moment’s hottest skincare product is serum. Serums have been replacing foundation’s popularity, capturing a shift in how consumers approach products for their skin.
Best Serum: Byroe Hydrangea Tea Intensive Hydration SerumBest Lip Product: Fenty Beauty Gloss Bomb Universal Lip LuminizerBest Moisturizer: First Aid Beauty Ultra Repair CreamBest Scent: Commodity Juice ExpressiveMember-Favorite Brand: Tarte
Enter your account email.
A verification code was sent to your email, Enter the 6-digit code sent to your mail.
Didn't get the code? Check your spam folder or resend code
Set a new password for signing in and accessing your data.
Your Password has been Updated !
