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Home Care Brand Safely Launches Holiday Collections

Festive scents for holiday 2024 include forest pine, gingerbread chai and cranberry jubilee.

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By: Lianna Albrizio

Associate Editor

Home care brand Safely has launched a holiday collection exclusively with Target.

The collection include three new scents – a forest pine, gingerbread chai and cranberry jubilee – which will be available to purchase as a gift set that includes hand soap, room spray, power dish spray and universal cleaner ($14.99).

Co-founded by Kris Jenner and Emma Grede, Safely says it’s on a mission to offer effective, eco-friendly cleaning products that are safe for people and planet. Safely’s holiday collection brings three aromatic scents to the market, available in two gift sets.

“We’re so thrilled to launch Safely’s Exclusive Holiday Collection with Target,” said Safely cofounder, Kris Jenner. “These three new scents are perfect for the holiday season, and will fill any space with warmth and cheer, while keeping your home safe and clean. We can’t wait for everyone to experience this wonderful array of products.”

Safely’s sustainable solutions do not use parabens, phthalates, dyes, bleach, sulfates, stabilizers, ammonia, animal testing or known endocrine disruptors linked to cancers and infertility and PFAS.

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