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The foundation is now available online at Sephora, Macys, Bloomingdales and Ulta.
February 23, 2026
By: Lianna Albrizio
Associate Editor
Estée Lauder’s Double Wear Stay-in-Place Makeup has grown its online retail presence.
The foundation that delivers longer wear, a more buildable matte finish and added skin-loving benefits, is now available online at Sephora, Macys, Bloomingdales and Ulta, in addition to esteelauder.com.
The New Double Wear Stay-in-Place Foundation, $52, has been reformulated for the first time since 1997, and reportedly informed by more than 100 scientists with insights from 7,500 skin tones and 15,000 skin datapoints.
It has been upgraded from 24 to 36-hour color-true wear powered by Polymer Mesh Matrix Technology—transfer-proof, waterproof and resistant to sweat, heat and humidity. Its Double Balancing Complex with AlgaNiacin delivers 36-hour oil control and 72-hour hydration, visibly reducing oil production over time, per the brand. With 57 shades it has been developed through over 15 years of Color Capture Technology, ensuring the same true-to-skin match with enhanced color-treated micro-pigments in a more dimensional finish. What’s more, it has a dimensional matte finish with medium-to-full coverage that moves with skin for a weightless, skin-like feel.
Double Wear Stay-in-Place Makeup is oil-free, dermatologist- and ophthalmologist-tested, non-acnegenic and free of animal-derived ingredients, drying alcohol, sulfates and synthetic fragrance.
Read about The Estée Lauder Company’s latest earnings in Q2 2026 here.
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