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Bath & Body Works Taps Gabai-Pinsky As Chief Brand & Product Officer

She has held leadership roles at Estée Lauder, Symrise, Guerlain  and L’Oréal.

Bath & Body Works, Inc. tapped Veronique Gabai-Pinsky as its first-ever chief brand  & product officer, effective  May 18, 2026, building on her contributions as a creative product & brand adviser to the Happi Top 50 Company.   

As chief brand  &  product officer, Gabai-Pinsky will lead the company’s brand and product organization further “elevating Bath & Body Works’ consumer proposition, advancing its  fragrance leadership, accelerating innovation and reigniting the brand,” it contends.

Gabai-Pinsky brings three decades of experience across beauty, fragrance, fashion  and luxury. Most recently, she founded a namesake brand, Veronique Gabai

Prior to that, she served as president of the Vera Wang Group, overseeing global operations and spent 13 years at The Estée Lauder Companies, including her instrumental role as global president of the company’s fragrance division and independent skincare brands.

Earlier in her career, she held leadership roles at Symrise,  Guerlain  and L’Oréal.

Since November 2025, she has been serving as a creative product & brand adviser to Bath & Body Works, partnering with teams to elevate the brand and product experience.   

Star Wars Partnership

In other news, Bath & Body Works is partnering with Disney again, this time immersing fans in the world of Star Wars: The Mandalorian and Grogu, in theaters on May 22. 

The “intergalactic” assortment will feature three new scents anchor the launch: Force Flow, Bounty Hunter and Ice Planet, making the lineup an ideal Father’s Day gift for fans looking to “celebrate dad with an unexpected, cosmic twist,” said the company.

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