New Products

Dr. Squatch Releases Soap Bar with Vought International

The limited-edition ‘Compound V’ soap was developed in partnership with Sony Pictures Television.

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By: Lianna Albrizio

Associate Editor

In honor of Sony Pictures Television’s final season of “The Boys,” Dr. Squatch has partnered with Vought International to introduce the first civilian-approved application of Compound V: a eponymous, limited-edition bar for daily use.

As the only version of Compound V that is fully legal and widely available, the zero-grit bricc was built for daily use and formulated with naturally derived ingredients for a smooth, lather-rich wash. It has been reviewed by Vought Labs and approved for civilian distribution under standard retail protocols, including repeat-daily exposure in non-enhanced individuals.

Compound V was engineered to meet Dr. Squatch’s ingredient standards and Vought’s “superhuman” performance standards. The limited-edition, zero-grit product features a sensory profile designed for maximum impact: blue raspberry and sour citrus grounded by cedarwood.

“Vought builds power at scale, and we build products that help guys show up at their best every day. This partnership was about finding the overlap between those two ideas and bringing it to life in a way that feels true to both worlds,” said John Ludeke, chief brand officer at Dr. Squatch. “Compound V is one of the most recognizable ‘products’ in modern television, and we just made a version that maintains the identity, the edge, and the cultural weight, but translates it into something practical.”

Individual bars retail for $8. Three-packs are available DTC for $22.80 here, on Amazon for $24 and on TikTok Shop for $22.80.

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