Marketing News

Christian Siriano NYFW Show Features Skincare by Borghese

Sol de Janeiro also promoted its products at the event.

For Christian Siriano’s Spring Summer 2026 fashion show, the beauty inspiration centered on a “skincare-first approach with minimal makeup to keep the look cool and simple,” according to Borghese.

The focus was on the eyes, with Borghese’s newly launched Fluido Protettivo Advanced Spa Lift for Eyes delivering hydration and brightness that made the under-eye area stand out on the runway.

Backstage at New York Fashion Week, Borghese National Esthetician Gabriel Taylor delivered instant glow-ups with radiance-boosting products, highlighting models’ natural beauty and brightening under-eyes.

Sol de Janeiro Promotion

In other news, as the exclusive Body & Fragrance Partner of the Spring/Summer 2026 show, models were prepped with Sol de Janeiro favorites like the Brazilian Bum Bum Cream and Glowmotions Glow Body Oil for radiant, touchable skin. The look was finished with spritzes of the brand’s iconic Cheirosa 62, 68, 59 and 40 Mists for a glow, scent and confidence that carried from runway to after-party.

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