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Past Chief Marketing Officer Soyoung Kang has been promoted.
September 16, 2025
By: Melissa Meisel
Personal care brand Evolution of Smooth (EOS) has appointed Soyoung Kang as president.
The newly created role underscores the brand’s continued growth and category leadership, officials said.
Since joining the brand in 2018 as chief marketing & innovation officer, Kang has been instrumental in transforming the brand into one of the fastest-growing mass body care players in the US. In her new role, she will oversee EOS’ full commercial strategy, business performance, and profit and loss – while continuing to lead marketing and innovation.
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