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Brian Franz Appointed ELC’s First Chief Technology, Data & Analytics Officer

As the company’s first combined chief data technology, data and analytics officer, Franz will be responsible for leading the company’s strategic transformation.

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By: Lianna Albrizio

Associate Editor

Brian Franz

The Estée Lauder Companies Inc. has appointed Brian Franz chief technology, data & analytics officer.
Franz joins the company’s executive team and will report to president and CEO Stéphane de La Faverie.

“As we drive our bold Beauty Reimagined vision, Brian’s deep expertise and fresh perspectives will be pivotal in executing the biggest technology and operational transformation in our company’s history,” said De La Faverie. “Brian’s experience in modernizing infrastructure, building resilient and sustainable platforms and advancing AI-driven capabilities will be critical as we accelerate our evolution into a more agile and consumer-focused organization. Brian’s strategic leadership, combined with his passion for innovation and talent development, makes him the ideal leader to shape the future of technology, data and analytics at The Estée Lauder Companies.”

Driving the Next Era of Tech Innovation

As the company’s first combined chief data technology, data and analytics officer, Franz will be responsible for leading the strategic transformation of The Estée Lauder Companies’ global data and technology capabilities. Franz will drive the next era of technology innovation, empowering brands, commercial teams, and functions with scalable, secure, and advanced platforms that enhance business agility and deliver high-touch, personalized consumer experiences.

Franz will lead the company’s global Information Technology (IT) organization, guiding efforts to scale systems while ensuring they are agile enough to meet the changing needs of the business. Beyond IT, he will oversee the digital technology and experience and enterprise data teams, where they will focus on platform integration, delivering more seamless and personalized digital experiences for our consumers, and harnessing data as a strategic asset to drive faster, smarter decisions across the enterprise. As he leads this new chapter for The Estée Lauder Companies’ technology teams, Franz will leverage capabilities from key external technology partners to support additional modernization and innovation for the company.

Tenures at State Street, PepsiCo and Beyond

Franz joins The Estée Lauder Companies from State Street, where he most recently served as EVP, global chief information officer and head of enterprise resiliency. In this role, he led global technology, enterprise resiliency and data for the organization. A seasoned executive with deep experience in technology, operations and business transformation, Franz brings a technology-forward mindset and a history of scaling innovation in global enterprises while keeping user experience and operational excellence at the center.

Prior to State Street, he held senior leadership roles at Diageo PLC, including chief productivity officer and CIO, and served as CIO at PepsiCo International. Earlier in his career, he held leadership roles at GE, including GE Capital and AT&T.

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