Marketing News

National Eczema Association Approves Ilia Beauty Barrier Cream

The formula features clean ingredients like 1% colloidal oatmeal.

Ilia Beauty introduced the new Barrier Build Skin Protectant Cream. Designed to provide skin with a layer of protection and hydration, Barrier Build is a high-performance, clean skincare innovation that strengthens, calms and nourishes the skin, said the company.

Accepted by the National Eczema Association, this dermatologist-tested, fragrance-free formula is safe and effective for even the most sensitive skin types, said Ilia Beauty.

The formula features clean ingredients like 1% colloidal oatmeal, which soothes irritation and strengthens the skin’s natural defenses; as well as a ceramide complex that replenishes fatty acids.

Bioavailable calcium enhances skin resilience for a healthier complexion while algae hydragel locks in moisture.

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