Mail slow? View this month’s issue, right online!
Our digital version is easy to share with colleagues. See this month’s issue and digital versions of previous issues too.
A one-on-one interview conducted by our editorial team with industry leaders in our market.
Discover the newest promotions and collaborations within the industry.
Easy-to-digest data for your business.
Shampoos, conditioners, colorants and styling products created by leading industry suppliers.
Creams, serums, facial cleansers and more created by leading suppliers to the skincare industry.
Detergents, fabric softeners and more created by leading suppliers to the fabric care industry.
Eyeshadows, lipsticks, foundations and more created by leading suppliers to the color cosmetics industry.
Bodywashes, and bar and liquid soaps created by leading suppliers to the personal cleanser industry.
Hard surface cleaners, disinfectants and more created by leading suppliers to the home care industry.
Eau de parfums and eau de toilettes, body sprays, mists and more created by leading suppliers to the fragrance industry.
UV lotions and creams, self-tanners and after-sun products created by leading suppliers to the suncare industry.
A detailed look at the leading US players in the global household and personal products industry.
A detailed look at the leading players outside the US in the global household and personal products industry.
Looking for a new raw material or packaging component supplier? Your search starts here.
When you need a new manufacturing partner or private label company, get started here.
Who owns that? To keep track of leading brands and their owners, click here.
An annual publication, Company Profiles features leading industry suppliers with information about markets served, products, technologies and services for beauty, pesonal care and home care.
New products and technologies from some of the brightest minds in the industry.
A one-on-one video interview between our editorial teams and industry leaders.
Listen to the leading experts in the global household and personal products industry.
Comprehensive coverage of key topics selected by sponsors.
Detailed research on novel ingredients and other solutions for the global household and personal care industry.
Company experts explain what works and why.
Exclusive content created by our affiliates and partners for the household and personal care industry.
Exciting news releases from the household and personal care industry.
Our targeted webinars provide relevant market information in an interactive format to audiences around the globe.
Discover exclusive live streams and updates from the hottest events and shows.
Looking for a job in the household and personal care industry, search no further.
Get your products and services in front of thousands of decision-makers. View our print and online advertising options.
Follow these steps to get your article published in print or online
What are you searching for?
The Facticerie houses 3,5000 rare fragrance factices. The American Society of Perfumers explored the collection and helped celebrate the 2nd Anniversary of its Guiness World Record.
March 24, 2025
By: TOM BRANNA
Chief Content Officer
Fragrance bottles are works of art, beauty to behold. But where to hold them? The Facticerie in Hackensack, NJ includes more than 3,500 fragrance factices—a world record, according to Guinness. To celebrate the second anniversary of its entry into the record books, the American Society of Perfumers took a tour of the unique space, hosted by its Founder Sudhir Gupta.
In 1992, Gupta emigrated to the US from India. Despite his engineering degree, his first job was a low-paying, entry-level cleaning position in a perfume shop on Canal Street in NYC. He saw his first factice –an over-sized Nina Ricci L’Air du Temps perfume display bottle with intricately intertwined frosted glass doves atop it. Awestruck, he saved his weekly paycheck of $200 and was finally was able to purchase the factice for $2,000. For more than 30 years, Gupta continued buying factices, amassing the largest collection in the world.
In between finding rare fragrance bottles, Gupta founded Eau de Luxe, a wholesale fragrance company specializing in hard-to-find fragrances. Eau de Luxe made the Inc. 5000 list every year from 2014 to 2018. Despite all his success, for Gupta, it all comes back to the factices.
“Everything I’ve achieved has evolved from my passion for factices,” said Gupta.
The Factice Collection boasts an extraordinary number of these works of art dating back to the 19th Century. Each factice is a precious work of art that takes us on its own journey, and in a magically intimate way, reveals its own secrets.
According to ASP President Roger Howell, the Night at The Facticerie underscores ASP’s mission to “promote, educate and support” the fragrance industry.
The next ASP event is May 7 at Van Vleck Gardens, Montclair, NJ. Details to follow!
Enter your account email.
A verification code was sent to your email, Enter the 6-digit code sent to your mail.
Didn't get the code? Check your spam folder or resend code
Set a new password for signing in and accessing your data.
Your Password has been Updated !