Rabanne is paying homage to contemporary femininity with a fragrance that merges both feminine and masculine elements.

Crafted by perfumers Alienor Massenet, Suzy Le Helley, Nathalie Benareau and Loc Dong, Million Gold For Her comes alive through La Maison’s first Grand Floral.

At the top, a co-distillate of lavender oil and tonkalactone meets hand-pressed mandarin oil from Madagascar and biotech molecule, Pearadise. At the heart, the perfumers blended renewable rose oxide L, ylang-ylang complete oil Madagascar, jasmine “Coeur de Saison.”

The final twist comes in the Mineral Moss Accord with Ecomusk R and Vanilla Bourbon Absolute from Madagascar is a sustainably-grown vanilla from Fairtrade-certified smallholder organizations that respect biodiversity and help improve the lives of the local women.

The fragrance’s ingredients are 90% natural origin.

“Million Gold For Her reminds me of how Rabanne feels as a brand,” says Brand Ambassador Gigi Hadid. “It ́s powerful and beautiful, with rose, lavender and a salty mineral musk undertone. I love the balance. I think that a lot of my personality has masculine tinges to it, so I Iike the mix of feminine and masculine elements in a fragrance.”

Multi-Faceted Design

The Million Gold For Her bottles have a multi-faceted design adorned its XL link.

Inspired by the boat chains of Brittany, a place that has inspired both Monsieur Rabanne and Julien Dossena, the XL Link features a series of interlaced large and small links within La Maison ́s signature jewelry pieces.

Since it appeared in 2019, the XL Link has evolved, reimagined time and again in new colors, shapes and materials that capture the zeitgeist of each season and offer statement pieces for every style and attitude.

With 184 iterations to date, the XL Link motif is reborn this year for Million Gold For Her. Adorning the bottle beside the new Rabanne monogram, the XL link comes alive for a new generation of women, as a symbol of glittering confidence and success, per marketers. What’s more, the crystalline bottle is refillable in 50ml and 90ml, serving as a reusable treasured keepsake.

Check out our recent coverage of the fine fragrance market here.