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Festive fragrances are inspired by iconic travel destinations.
October 28, 2024
By: Lianna Albrizio
Associate Editor
The Yankee Candle Company, Inc., part of the Newell Brands portfolio, is taking candle lovers on a sensory journey around the world this holiday season with its new “passport to the holidays” collection.
Inspired by beloved global destinations, this six-fragrance collection allows consumers to experience the magic of holiday traditions, all from the comfort of home, per the brand.
“Inspired by holiday traditions from around the world, the ‘passport to the holidays’ collection brings the luxury of travel to our consumers’ homes,” said Nick Virginio, senior director of brand management at Yankee. “From the sweet scents of buttery croissants to the crisp freshness of icy air, these fragrances transport people to the holiday getaways of their dreams.”
The new collection features six new fragrances available for a limited time:
Big Apple Christmas –includes scents of fresh apples, festive spices and melted sugarcane;
Parisian holiday brunch – includes aromas of buttery croissants, raspberry preserves, fig and brown sugar;
London Christmas tea – contains warm notes of ginger, black tea and cinnamon woods;
‘Tis the sea-sun in Sydney –contains scents of tropical nectars, orange blossoms, sunscreen and sandy woods;
North Pole hideaway – contains cool, crisp notes of icy air, arctic mint and snow powder; and
Munich Christmas market (Available exclusively at Yankee Candle retailers) – contains aromas of crisp cookies, orange zest, star anise and rich dark chocolate.
As a gift to Yankee Candle fans, the brand has unveiled a second holiday collection, Après Ski. Exclusive to Yankee Candle stores and YankeeCandle.com this holiday season, the collection captures a lineup of six new fragrances that evoke the cozy ambiance of a snowy mountaintop ski lodge, says marketers. With scents inspired by crisp mountain air, fresh snowfall and après-ski celebrations, the collection invites people to embrace the “slope-side” lifestyle.
The Après Ski collection includes the following new scents:
Holiday winterfest – Aimed to capture the lively spirit of a ski lodge, scents include sparkling citrus, fresh herbs and pine;
Santa on Skis – a mix of clove bud, tart berries and vanilla;
Slopeside Spritz – contains notes of rose, grapefruit and sparkling prosecco;
Vanilla Flurries – contains scents of sugared vanilla crystals, sweet amber and vetiver;
Summit Stargazing – contains opalescent fragrances of rainbow berries, winter tuberose and candied violet aimed to provoke the awe-inspiring beauty of the Northern Lights; and
Fresh Powder – contains aromas of icy snowdrops, winter pine and white musk to create the scent of freshly fallen snow.
Both collections are part of Yankee Candle’s new “Scent You’ve Been Seeking” campaign, which celebrates the brand’s rich heritage of crafting fragrances that enhance life’s most meaningful moments. Grounded in its core belief that the perfect scent should be easy to find, the campaign amplifies how fragrance can bring joy, serenity and warmth into any space.
Each candle in the Passport to the Holidays collection is crafted with a premium wax blend and high-quality fragrance oils.
The Passport to the Holidays collection is available for purchase at yankeecandle.com, Yankee Candle retail locations and major leading retailers including Walmart, Target, Kohl’s and Meijer.
The Après Ski collection is available exclusively at yankeecandle.com and Yankee Candle stores. Prices start at $12.99 for small tumblers and $30.99 for large jars, with select fragrances available in ScentPlug refills, wax melts, filled votives, medium pillars, three-wick candles and melt cups.
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